Over the last two years, I have been part of growing and evolving the GE brand. I was lead designer on the GE 2011 Online Annual Report, the GE Citizenship Site, the GE 2011 Citizenship Report, and the GE 2012 Annual Report.
At the 2011 TEDMED conference, PepsiCo's head of R&D spoke on the world's future food needs and how
PepsiCo will be a part meeting those needs. I was tasked with creating compelling infographics and data visualizations that
simplified their message. You can watch the entire presentation on YouTube.
Loews Corporation is one of the largest diversified holding companies in the
United States. Loews's primary goal is to create lasting shareholder value. I was the lead designer on this book and provided art
direction for the CG illustrations.
This project received a Gold award from the Graphis 100 Best Annual Reports of 2012 publication.
CBRE is the global leader in real estate services and produces exceptional results year after
year. The focus of their 2011 annual report was to show the benefit that their global leadership brings to their clients. I was
the lead designer on this project.
View the site at annualreport.cbre.com
Founded in 1852, the YMCA of Greater New York is without a doubt a
part of the fabric of New York. Some might say "it's just not New York without the Y"… This is a proposed design and concept I
created for the project.
ITT conducted a telephone survey all across America asking Americans how they value water. I was the lead designer,
which included the creation of all illustrations and infographics.
Rather than creating a card that celebrates the Thanksgiving, I created a card that
celebrates giving thanks.
A variety of logos I have created over the years.
SUNY Fashion Institute of Technology
BFA Graphic Design, 2005
Senior Designer, 2011 –
Creating print and interactive corporate communications for companies such as General Electric, PepsiCo, CBRE Group and the Loews Corporation.
Designer/Art Director, 2006 –
Designed projects including identity systems, Web sites, and print collateral ranging from annual reports to stationery. Responsible for managing the full scope of project implementation from initial client briefings to coordination with print vendors.
Piscatello Design Centre
Junior Designer, 2004 –
Worked directly with principal designer. Designed for multi-disciplinary projects including environmental design, identity systems and Web sites. Prepared files for production and coordinated directly with print vendors.
Proficient in the following programs: Adobe Illustrator, Adobe
InDesign, Adobe Photoshop, Adobe Dreamweaver, Adobe Flash, Adobe After Effects
Command X: Season 2, Contestant
AIGA Make/Think Conference, October 2009
Graphis: 100 Best Annual Reports of 2012
FPO (For Print Only): 2011, 2009
Mohawk Show 11: Pick of the Week (04/28/10)